More and more we see body paint designs appearing in mainstream advertising and this campaign by New York-based design firm Sagmeister & Walsh certainly makes a bold impression. The agency enlisted the help of Russian Body painter Anastasia Durasova to help them create these body paint typography and camouflaged body art images for a series of ads for Arizone, a luxury department store in the Middle East. Maybe Not what you would expect to see on a billboard in the middle East.
CREATIVE DIRECTOR: Stefan Sagmeister / ART DIRECTOR / DESIGNER: Jessica Walsh www.sagmeisterwalsh.com
PHOTOGRAPHER: Henry Hargreaves / BODY PAINTER: Anastasia Durasova
CREATIVE RETOUCHER: Erik Johansson / HAIR STYLIST: Gregory Alan